Drawing of Stakeholder map

Project Management, Project Planning, Templates and Advice

  • Concise, focused guide that cuts through the clutter
  • Step-by-step instructions for creating a project plan in under a day
  • Master essential skills like work breakdowns and task sequencing
  • Real-world troubleshooting for 20 common scheduling challenges
  • Rapidly get up to speed if you're new to Microsoft Project
  • Includes glossary, support resources, and sample plans
The cover of the book 'Essential Microsoft Project: The 20% You Need to Know'

What does Marketing mean?

by | reviewed 2023-08-19
Marketing
Marketing is what you do to help your potential customers understand what you are selling and why it is useful for them.
Meaning and definition of Marketing
This is the official, but complex definition of marketing from the America Marketing Association. Read it slowly and it might make sense!
Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.
Here at stakeholdermap.com we prefer simple, meaningful definitions that make sense to everybody, so here is our definition:
Marketing is what you do to help your potential customers understand what you are selling and why it is useful for them.

Download Marketing Plan Template

Download Marketing Budget Template

 

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Methodology specific dictionaries / glossaries